Garr Punnett and Emily Rogers discuss the evolution of Reath, a company focused on the circular economy and open data standards. They explore the challenges and opportunities in the sustainability sector, including the importance of consumer behavior, the impact of legislation, and the need for collaboration among businesses. Emily shares insights from her entrepreneurial journey, emphasizing the human element in business and the necessity of patience in the waste reduction space. The discussion also touches on the significance of adapting to changing regulations and the role of open data in driving industry standards.